01 Sep Clean Without Compromise

What’s Really Lurking in Your Cleaning Products?

You want a clean, fresh home. But here’s the reality: many conventional cleaning products are filled with hidden nasties that can do more harm than good – not just to the planet, but to your body too. If you’ve ever experienced skin sensitivity, respiratory irritation or unexplained hormone imbalances, your household cleaners could be playing a role.

Many commercial cleaners contain:

• Endocrine disruptors like phthalates and parabens, which can interfere with your hormonal health.
• Volatile Organic Compounds (VOCs), which contribute to indoor air pollution and can cause headaches or dizziness.
• Artificial fragrances – a blanket term that often hides allergens and respiratory irritants.
• Harsh surfactants like sodium lauryl sulphate (SLS), which strip the skin’s natural oils and trigger irritation.

These ingredients may clean your countertops, but they aren’t always safe for your body, your pets, or your kids.

The Power of Plant-Based Cleaners

Here’s the good news: natural cleaning products don’t just work, they work beautifully! Powered by nature and backed by science, these products are made with ingredients that are safe, non-toxic, and biodegradable. Think essential oils instead of synthetic scents, citrus instead of corrosive bleach, and natural soaps instead of petroleum-based surfactants.

What you get is a cleaner home without the chemical fallout.

Clean without compromise, without sacrificing your health, your hormones, or your values.

Why Go Natural? The Real Benefits

• Protect your hormones: Natural products are free from endocrine disruptors, helping you maintain better hormonal balance – which is especially important for growing kids and people with sensitivities.
• Breathe easier: No harsh fumes or synthetic chemicals. Just clean air, fresh surfaces, and the peace of mind that comes with truly non-toxic living.
• Kind to skin (and the planet): Gentle on your hands and your conscience, our earth-friendly picks are biodegradable, cruelty-free, and sustainably packaged.
• It actually works: Natural doesn’t mean ineffective. With ingredients like vinegar, baking soda, essential oils, and plant enzymes, these products pack serious cleaning power.

Small Changes, Big Impact

Transforming your home starts with simple swaps. Here’s how to begin:

1. Ditch the chemical detergents

Swap for FtN Citrus Shine Laundry Liquid. Crafted with all-natural ingredients and infused with real orange oil, it gently cleans and softens your clothing. This powerful formula removes stains, spots, and grease without leaving any residue, making it perfect for hot, cold, machine, and handwashing.

2. Upgrade your dish soap

FtN Citrus Shine Dishwashing Liquid effortlessly cuts through dirt and grease, leaving your dishes sparkling, spotless, and residue-free. Non-toxic and biodegradable, it’s safe for the environment and gentle on your skin.

3. Rethink the bathroom spray

Try SoPure Mint Fresh Bathroom Cleaner for 97% naturally derived ingredients, no ammonia, no parabens, just minty-fresh sparkle.

4. Go multi-purpose, the clean way

A hero in home care, FtN Citrus Shine All-Purpose Cleaner effortlessly replaces all household cleaners, leaving surfaces spotless and sparkling with a refreshing citrus scent. Suitable for various surfaces and even fruits and veggies, it’s the perfect earth-friendly choice for those who care about maintaining a clean, healthy home environment.

5. Clean the air naturally

Houseplants and essential oil sprays help purify the air without synthetic chemicals. Look to Microgarden for air-purifying plant pods you can grow in your kitchen.

6. Swap the sponge

Plastic sponges are landfill-bound. Faithful to Nature’s All-Purpose Cellulose Sponge is compostable and just as effective.

Why This Matters

Toxins don’t belong in your home. They don’t belong in our rivers, our soil, or our bodies either. By choosing clean, conscious cleaning products, you’re not just creating a safer space for your family, you’re voting for a cleaner planet with every purchase.

We vet every product against our strict ingredient policy, so you never have to second guess what’s inside. It’s home cleaning that cares – for your home, your health, and the Earth.