New Chapter was the first company in the world to produce a full line of whole food complexed vitamins and supplements certified to be made with organic ingredients. The company was founded with the belief that the natural purity of organic ingredients is better for people and better for the environment.
And while the company always look to Nature, first, to guide them in the formulation of their products, they rely just as heavily on modern science to validate their effectiveness and to seek out even greater discoveries in natural nourishment and health.
Unlike most brands, New Chapter:
- Cultures each vitamin in live probiotics to create a whole-food complex your body easily recognizes and absorbs.
- Selects the purest whole-food fruits and vegetables, many of which are organically grown and all are Non-GMO Project Verified.
- Uses only chemical and solvent free extraction methods, including supercritical CO2 extraction
Their scientific partners include many of the world’s most respected scientists, from research institutions like Columbia University, The Cleveland Clinic, and the M.D. Anderson Cancer Center.
We think that says a lot about their commitment to scientific validation and discovery.
New Chapter supplements are whole food. Easily recognized and absorbed.
New Chapter vitamin, mineral and herbal supplements are a whole-food complex – something your body easily recognizes and absorbs. Sourced from nature’s bounty of organic fruits, vegetables, herbs and superfoods and cultured in probiotics to deliver the full spectrum of Nature’s benefits.
This is a very big deal.
Because the whole truth about most of the conventional vitamins, minerals and supplements on the shelves is that they are synthetic chemical isolates. Our bodies understand and seek nourishment from whole food. Synthetic chemical isolated forms of nutrients lack the full spectrum of Nature’s benefits and, frankly, we prefer the real thing to a synthetic version of the real thing. Who wouldn’t?
Gentle on your stomach because they’re food
Because New Chapter’s vitamins, minerals and herbs are a whole-food complex, they’re gentle on your stomach. So gentle that you can even take them on an empty stomach. In fact, they don’t even consider them food supplements, They’re supplemental food.
For a more in-depth view on why wholefood supplements are better please read our article on the difference between synthetic supplements & wholefood supplements